2016 Global Alliance COMM PRIX Awards, 29-31 May, Toronto

How Public Relations and Communications Advance Relationships: COMM PRIX 2016

Any public relations and communications approach is only as valuable as the relationships it strengthens. And every organization relies on relationships with essential stakeholders.

That’s why, at the Global Alliance, we believe that strengthening relationships is the significant difference our profession makes. And, because of what our profession contributes, COMM PRIX 2016 will celebrate the impact of public relations and communications on an organization’s relationships with essential stakeholders.

Global Alliance announces 2016 COMM PRIX Awards finalists

The Global Alliance for Public Relations and Communication Management (GA) is delighted to announce its finalists for the 2016 COMM PRIX Awards in the category PR Programs as the 2016 COMM PRIX Awards winner in the category Academic Case Studies.  
 
Given the high quality of entries this year, the Judges had a challenging task. When reviewing entries, the judges evaluated how the PR efforts strengthened the stakeholder relationships of the sponsoring organizations. The Judging Committee thanks all entrants for the time, effort, and energy that goes into an award entry and acknowledges the contributions of their PR approaches.
 
As the judges now turn their attention to selecting the ultimate COMM PRIX winner, we wish all finalists the best of luck and congratulate the winner in the category Academic Case Studies. The supreme winner of COMM PRIX will be announced at the CPRS - GA Awards Gala Dinner held during the World Public Relations Forum, 29-31 May, in Toronto. 

2016 COMM PRIX Awards Shortlisted IN THE CATEGORY pr programs

2016 COMM PRIX AWARDS winner in the CATEGORY academic case studies

"The faculty and students of the University of Notre Dame Mendoza College of Business are grateful and honored to accept the Comm Prix Award for Academic Case-Writing 2016.

This is a wonderful recognition of the diligent, detailed, professional work that went into producing a case study about one of this century’s more infamous online hacks and existential threats to a business. These young case authors, of course, are the promise of tomorrow. They are the Corporate Communication leaders for the years and decades ahead. Our thanks to the Global Alliance for Public Relations and Communication Management for their support of higher education in this profession."


Overview

What

COMM PRIX 2016 is a global awards program to honor the best of the work in communications and public relations to advance an organization’s relationships with essential stakeholders.

 

Who

COMM PRIX 2016 is open to any winning entry from an awards program in 2015 or 2016 from one of the member associations in the Global Alliance. Any winner in any category of any member association awards program is eligible.

The competition for academic case studies – as detailed below - is open to any academician who wishes to submit. While COMM PRIX is open to winners of other awards programs, any academic case study may be entered. Academic case studies will be judged separately from COMM PRIX.

 

Where

Ten COMM PRIX winners for 2016 will be featured at the World Public Relations Forum in Toronto in June 2016. From these winners, a SUPREME COMM PRIX winner will be announced at the conference.

With COMM PRIX 2016, the Global Alliance takes an important step to recognize work that advances stakeholder relationships. After all, that’s what effective public relations and communication management is all about.

Enter the COMM PRIX Awards 2015/16 now (link to entry form here)

Any questions? Please contact us at info@globalalliancepr.org.

 

 

 

 

When

Entry deadline – for work generated in 2015 and 2016 – will be February 15, 2016. Early bird entry fees are available through November 30, 2015.

 

How

The process is easy. There’s no need to re-do the entry. Simply submit the winning entry from the original awards program along with answers to the following five questions:

  1. How does the program advance the stakeholder relationships the entry describes as essential to the organization? For example, what difference did the communications work make to the internal and/or external stakeholders as well as to the organization?
  2. How does the program reflect the analysis key stakeholders’ needs and expectations as well as the difference the relationships make to the organization? For example, what analysis of internal and/or external stakeholders did the organization conduct before developing its approach to the challenge? How did this analysis influence the direction the organization selected?
  3. How does the communication approach advance these relationships based on objectives and stakeholder needs the entry describes? For example, what outcomes did the communication approach seek to achieve? How did the communications approach impact the stakeholders and the organization?
  4. How effectively does this work offer helpful lessons for other communicators around the world? For example, what difference could your approach make to an organization in a different place with a different challenge?
  5. How meaningful, original, practical and lasting would you consider this communication effort? For example, what does your communication approach, and the lessons of your program, contribute to the advancement of the public relations/communications profession?

Entries will be judged by international public relations and communication professionals and academics.


categories

With the new approach recently announced, the Global Alliance COMM PRIX Awards move away from traditional categories, focusing instead on how the programmes contributed to improving or advancing critical relationships. The following entries can be submitted:

 

Public relations and communication management programmes

Only programmes that have already won an award from a GA member organization are eligible.

If an entrant has received a category-based award - for example, internal communications, corporate relations or crisis management - the COMM PRIX entry would address the wider question of how their programme contributed to improving or advancing critical relationships.

 

Entry Guidelines

Public Relations and Communications Programs

  1. Submit a copy of your original entry that was honored by the member association of Global Alliance along with any supporting materials.
  2. Provide answers to these five questions with up to 250 words per answer
    • How does the program advance the stakeholder relationships the entry describes as essential to the organization? For example, what difference did the communications work make to the internal and/or external stakeholders as well as to the organization?

    • How does the program reflect the analysis key stakeholders’ needs and expectations as well as the difference the relationships make to the organization? For example, what analysis of internal and/or external stakeholders did the organization conduct before developing its approach to the challenge? How did this analysis influence the direction the organization selected

    • How does the communication approach advance these relationships based on objectives and stakeholder needs the entry describes? For example, what outcomes did the communication approach seek to achieve? How did the communications approach impact the stakeholders and the organization?

    • How effectively does this work offer helpful lessons for other communicators around the world? For example, what difference could your approach make to an organization in a different place with a different challenge?

    • How meaningful, original, practical and lasting would you consider this communication effort? For example, what does your communication approach, and the lessons of your program, contribute to the advancement of the public relations/communications profession?

  3. Place all entry materials into a PDF document with a maximum size of 18 MB and submit it.
  4. Pay the entry fee.

 

Academic Case Studies

Studies should:

  1. Be topical and relevant to current public relations issues in more than one country
  2. Engage in order to deliver an interesting learning experience in the classroom
  3. Support the professionalization of public relations and communications management and adhere to the standards of case studies as described by ecch (http://www.ecch.com/educators/submitcases/guidance/resources) and/or Harvard Business School (http://www.hbs.edu/teaching/case-method-in-practice/resources/case-writing.html

 

To enter:

  1. Submit a narrative case study written in English. There is no limit to the number of pages
  2. Submit a teaching note written in English
  3. Pay the entry fee

 

General Guidelines

  • Complete all fields of the entry submission form accurately and in full.
  • Upload the files.
  • Submit and pay. Select the preferred payment method (credit card or bank transfer). Check the box that indicates you agree with the Terms and Conditions of participation. Click the Submit button and proceed to payment.
  • If you pay by credit card, a confirmation email will be sent to you after you have submitted and paid for your entry.
  • If you pay by bank transfer, a confirmation email with the Global Alliance bank details will be sent to you after you have submitted your entry. You will receive the related invoice as payment acknowledgement receipt. 
  • You may designate portions of your work as confidential. These portions will be removed from winning submissions prior to the publication on the Global Alliance website and other Global Alliance platforms.
  • Please ensure you have all the necessary permission of third parties to submit the entry to the Global Alliance COMM PRIX Awards and that your work complies with the ethical standards of the profession, as embodied in the GA Code of Ethics.
  • Receipt of entries and payments will be acknowledged by email. Shortlisted and finalist entries will be notified by email.
  • Entrants associated with a Global Alliance COMM PRIX Awards judge may enter the awards, but the judge concerned will not take part in the judging process for the entries involved.
  • The decision of the judges is final.

 

See Terms and Conditions.

 

Entry Fees

  • Entry fees are expressed in Swiss Francs (CHF). Click here to access a currency converter tool.
  • Entries for which payment is not received by the payment deadline will not be eligible for the COMM PRIX Awards 2016. Any fees received after the deadline will be returned to the entrant. Payments are not refundable.
  • Payments can be made by credit card and by bank transfer. Entrants must cover bank charges.

 

Public relations and communication management

Early bird fee - CHF 250
(until Nov. 30, 2015)

Standard fee - CHF 350
(until Feb. 15, 2016)

 

Academic Case Studies

Early bird fee - CHF 50
(until Nov. 30, 2015)

Standard fee - CHF 100
(until Feb. 15, 2016)

 

Judging

Each year esteemed international public relations and communication professionals and academics are selected to review the entries and identify the shortlist across the categories. Judging is a rigorous process where a fair and balanced evaluation is ensured and where only the very best public relations and communication management programmes and academic case studies worldwide emerge as finalists.

The judges will identify ten COMM PRIX winners that will be announced prior to the next World Public Relations Forum in Toronto in 2016, with a Supreme Winner announced during the course of the WPRF. The ten winners will be invited to present their work during the Forum, allowing their peers from around the world to listen to, and question, the ‘best of the best’.

All judges sign a Confidentiality document prior to starting the judging process.

Judges will also be expected to recuse themselves in case of conflict of interest.

 

Entry Process

 

Step 1: Assemble the needed files

Before creating an entry, assemble all the needed files.

  • For public relations and communication management programmes, entrants should provide the original entry that won a GA member award scheme and a one-page COMM PRIX summary that explains how the programme advanced the essential relationships involved.

  • For academic case studies, entrants should submit a narrative case study written in English and a teaching note written in English.

 

Step 2: Create a new entry

  • Complete all fields of the entry submission form accurately and in full.
  • The entrant is project lead who has worked on the project and is submitting for him/herself or for the project team. The entrant named must be the primary lead on the project.
  • Upload the files.

 

All entries should include the following information:

  • The title of your entry.
  • The name of the organization.
  • The name of the author(s), if submitting an academic case study.
  • The university or institution, if submitting an academic case study.

 

Step 3: Submit and pay entry

  • Review your information for accuracy and make the necessary updates.
  • Select the entry fee.
  • If you wish to pay by bank transfer, check the corresponding box.
  • Check the box that indicates you agree with the Terms and Conditions of participation.
  • Click the Submit button and proceed to payment either by credit card or bank transfer.

If you pay by credit card, a confirmation email will be sent to you after you have submitted and paid for your entry.

If you pay by bank transfer, a confirmation email with the Global Alliance bank details will be sent to you after you have submitted your entry. You will receive the related invoice as payment acknowledgement receipt. 

At this point, you have successfully completed your entry. 

 

For any queries, please contact info@globalalliancepr.org

Download the entry process in PDF.