Global Alliance



Global alliance • Newsletter

December 2012

GA News

The World Public Relations Forum: Melbourne's Mandate for PR

I write fresh from the Global Alliance’s Seventh World Public Relations Forum, where more than 800 delegates from 29 countries enjoyed an exceptional event in Melbourne that became Australia’s

#1 trending topic on Twitter – and produced an important legacy for the public relations profession. The WPRF proved worthy of its name, with speakers from every continent offering wide-ranging insights Wadah Khanfar, the legendary former head of Al-Jazeera, painted a picture of the newsroom of the future ...


The establishment of the Melbourne Mandate at the Seventh World Public Relations Forum, 18-20 November 2012, Australia

The Melbourne Mandate is a mandate for the public relations and...


"Who Has Seen the Future?" Melbourne WPRF report establishes GA engagement with corporate communications excellence

In one of the many highlights of the landmark November Melbourne World Public...


World PR Forum 2012: PR – not managing perceptions, changing reality

The days of perception management as the defining PR construct are over. What...


"It's time for PR to lead" highlights from keynote address by Richard Edelman, President & CEO Edelman, at the WPRF

Richard Edelman, President and CEO of Edelman, the world’s largest PR...


Are academics from Mars and practitioners from Venus? By Professor Anne Gregory, Chair Elect, Global Alliance

How do you provide an enticing day in advance of the largest World Public...


Where next for professional associations? PR world leaders take on the challenges and issues of association management and leadership

Challenges and opportunities for public relations and communication...


GA Member News

From Melbourne to Madrid: How Dircom is shaping the future of practice in Spain and preparing for the next WPRF in 2014
Public Relations Institute of Australia winners hit the mark of excellence at the 2012 Golden Target Awards in Melbourne
Driving transparency: Chartered Institute of Public Relations looks to the future of industry at annual Social Media Conference
Canadian Public Relations Society moves public relations development forward in the provinces and around the world

Conferences & Events




2012 PR Summit and PRSK excellence awards ceremony

Nairobi, Kenya




MEPRA Awards 2012

Dubai Mina Seyahi, United Arab Emirates




2013 PRISM Awards

Johannesburg, South Africa




AMEC European Summit on Measurement 2013

Madrid, Spain




CPRS National Conference 2013

Ottawa-Gatineau, Canada  




BledCom 2013

Bled, Slovenia




IABC World Conference 2013

New York, USA




EUPRERA 2013 Annual Congress

Barcelona, Spain




PRSA International Conference 2013

Philadelphia, USA




.HarbourClub. Symposium 2013

Basel, Switzerland


PRWeek Global Thinktank

Wednesday, 28 November 2012
Focus On Trinidad & Tobago: Oil and natural gas may have made Trinidad and Tobago one of the richest countries in the Caribbean, but it has left this country of 1.5 million people heavily dependent on that industry ...




Global Alliance Partners

Grayling Enel Universita PR Week
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Global Alliance

The Global Alliance for Public Relations and Communication Management (, is the confederation of the world's major public relations and communication management associations and institutions, representing 160,000 practitioners and academics around the world. The Global Alliance's mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest.