Global Commission’s “War on Drugs” Report: Action Needed Now on Debate and Reform

Building social responsibility through new kinds of partnerships

Corporate Social Responsibility Communications: interview with John Paluszek


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Conferences & Events
.HARBOURCLUB. & MSCom - Lac Leman Communications Forum 2011, 1 September 2011 in Lausanne, Switzerland

Dircom - 1st European Congress on CSR Communication, 5-7 October 2011

DPRG - PR Gala 7 October 2011 in Wiesbaden, Germany

PRSA - International Conference, 15-18 October 2011 in Orlando, Florida, US

PRIA - Annual Conference, 22-25 October 2011 in Sidney, Australia

AUSACE –  “Digital and Media Literacy: New Directions”, 28-31 October 2011 in Beirut, Lebanon

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Global Alliance Newsletter: July 20, 2011


From the Chair: The elevation of Communication
It’s my honour to write to you for the first time as Chair of the Global Alliance for PR and Communication Management, following our recent annual general meeting in Lisbon. The site of the meeting – a nation working diligently with its European partners to battle a fiscal and monetary crisis – was a reminder of the critical role of communication in addressing both

local and global challenges. Today’s list of regional and global crises – bothcurrent and emerging – is long... [Read More]

Global Alliance offers four scholarships for the executive MScom program
The Global Alliance for PR and Communication Management (GA) is making four scholarships available for international communications specialists to continue their education at USI Università della Svizzera italiana‘s Executive Master of Science in Communications Management (MScom), for the 2012-2013 edition. [Read more]

Fresh look for Global Alliance website
Mid August will see a new look and feel for the Global Alliance website. Increasingly used as a central hub and resource by the world’s public relations and communication management practitioners, usability, graphics and navigation have all been given an overhaul to improve accessibility.

  .HARBOURCLUB. & MSCom - Lac Leman Communications Forum 2011     Dircom - 1st European Congress on CSR Communication


The What, Why, and How of Clear Communication
How can you make the complex clear? This is the key question behind a new Global Alliance joint study with the University of St Gallen. Initial research is underway and you are invited to participate in a short survey on clarity in corporate communication which is available here. All those taking part in the survey can join a free 45 minute webinar on clarity in communication. There are just a few days left before the survey closes and an in-depth article on the study and its importance is available. [Read More]

Finland puts future focus on corporate social responsibility
Food and energy companies need to put more emphasis on corporate social responsibility according to a major survey by ProCom, Finland’s leading communications association. Findings revealed that Finnish organisations now give greater weight to CSR and communication, with many professionals increasing their level of activity in this area. [Read More]

Largest PR study worldwide identifies main issues for communication in 2011
This year edition of the European Communication Monitor conducted in March indicates communication professionals should reflect on new ways to cope with power and influence in their organization, effective decision making, leadership style, social media governance and basic paradigms of the profession and their linkages to overriding concepts of management. [Read More]

Breakthrough integrated reporting pilot launched – call for company participation
A call for companies to help design the future of integrated reporting has come from the International Integrated Reporting Committee (IIRC). The IIRC seeks to advance the development of corporate integrated reporting of both financial and non-financial information and the two-year pilot programme will begin in October. [Read More]


Power of PR takes off in Canada
The Canadian Public Relations Society (CPRS) hosted the annual Canadian Public Relations Conference in the port city of Saint John, New Brunswick in June. New to this year’s “Power of PR” conference was Educator’s Day that included the launch of the Pathways to the Profession programme... [Read More]

New leaders take the helm at IABC
Adrian Cropley, ABC* has been appointed chair of the International Association of Business Communicators (IABC) executive board with Kerby Meyers named as vice-chair. The 2011 IABC World Conference held in June took a long hard look at ‘the new normal’ being created for business communicators as economies begin to recover from the global financial crisis, business communication professionals. [Read More]

Art and Science put PR under the microscope in New Zealand
Scientists, artists, poets and practitioners converged in New Zealand’s cultural heartland, Rotorua, at the PRINZ annual conference in May to examine the art and science of public relations. Highlights included a vision for New Zealand from eminent scientist Sir Paul Callaghan with insights into crisis communication from those involved in the response to the Christchurch earthquakes. [Read More]

China: CIPRA’s 20th Anniversary - GA Message: Public Relations For International Harmony
Public relations in China reached a milestone in early July with the 20th anniversary of the China International Public Relations Association. The event was marked by a Beijing celebratory national conference featuring speakers from the profession, educational institutions, government and Global Alliance experts. The overriding theme of the CIPRA conference was the need for more "public diplomacy" in order to build greater international cooperation. [Read More]






Global Alliance
The Global Alliance for Public Relations and Communication Management (, is the confederation of the world's major public relations and communication management associations and institutions, representing 160,000 practitioners and educators around the world. The Global Alliance's mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest.

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