CPRA Annual Conference 2014

Reputation: Other side of the mirror

Is reputation a key to success? To what extent do companies recognize the significance and the potential of communication strategy? Is public dialog in Croatia a mere formality? Does great journalist make a great spokesman?


These are only few of the questions we will try to answer on CPRA's 15th Annual Conference which will be held from 29 - 30th of May in a beautiful town of Opatija, set in the hearth of the northern Adriatic coast.


Besides 4 croatian workshops and panel discussions, Reputation conference will host prominent international speakers and an experts in reputation management, as follows:


Leo Hauska (CEO at Hauska & Partner)

Leo Hauska is one of the CSR pioneers in Austria. He is a demanded speaker at CSR events both in Austria and abroad, as well as a lecturer at various universities and colleges. As accredited CSR consultant and member of the Austrian CSR-Experts Group, respACT – austrian business council for sustainable development, and the Austrian UN Global Compact Community, Leo is passionately committed to the interdisciplinary development of CSR.

Kristen Liehr Gobbers (Director at ReputationInc London)

Dr. Kerstin Liehr-Gobbers joined ReputationInc in 2011 as a Director in London. She advises multinational clients operating across both B-to-B and B-to-C sectors in the areas of brand and reputation strategy, stakeholder research, alignment, engagement and communication performance management. Her expertise comprises pharma, logistics, technology, financial services, media, telecommunications, the public sector and FMCG.

Bruce Stuart (Digital communications consultant and trainer)

Stuart has 25 years’ experience in public relations and public affairs and today is internationally recognised as a specialist in digital and social media corporate communications. He stated writing one of the world’s first public relations blogs (www.stuartbruce.biz) in 2003 and today it is ranked as one of the world’s top PR blogs. 

Amanda Succi (FERPI vice-president / CEO and founder at AJS Connection)

Founder and CEO of AJS Connection public relations agency based in Italy.

Teaches “Public Relations Techniques” at the University of Catania and organizes post graduate masters and specialised coursed in the field of public relations. Founder and President of CERPMED – Study and Research Centre on Public Relations in the Mediterranean Area.


We have a special offer for GA members who can register for both Conference days for 210 EUR + VAT (1.600,00 HRK + VAT) *the VAT rate in Croatia is 25%


Register now at http://www.huoj.hr/index.php?opt=form&id=23&lang=hr (CPRA's web site).


For your convenience we have negotiated a very low rate at a 4 stars “Grand Hotel 4 opatijska cvijeta” where the conference will take place. The hotel is located in the city centre.

Book you accommodation in the hotel here.

Find out more informations about the hotel here.


See you in Opatija!