MEPRA Third Middle East Public Relations Conference

“Challenges and Opportunities

in building a sustainable Public Relations industry

in the Middle East”


The conference will take place on February 3-4, 2013, at Zayed University, in Dubai. It will showcase research and case studies/position papers about public relations in the Middle East. The conference is designed to bring together practitioners and academic around common themes and issues, such as leadership in Public Relations, Corporate Social Responsibility, human capital in Public Relations, etc.


Dr. Bruce Berger is a keynote speaker. Dr. Berger is the Reese Phifer Professor of Advertising and Public Relations in the College of Communication and Information Sciences at the University of Alabama. Dr. Berger’s research focuses on leadership, and issues around power and influence-- he currently is leading a study of communication management in 18 countries. Prior to entering academia, Dr. Berger spent 20 years in public relations, working on campaigns in more than 30 countries.


For more information, visit MEPRA's website