Latest News

Mid-career communication professionals have until January 31, 2016 to apply for the scholarships provided by the Global Alliance for Public...
According to Anne Gregory, the PR profession is facing nothing less than a paradigm shift. At a time when trust in institutions,...
The annual PRINZ Conference provides a unique chance to listen to a diverse range of presenters from both New Zealand and overseas, acquire new...
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GA News

March 23, 2015
New insights into the public relations profession in Finland and South Africa are now available following the release of two new studies by the Global Alliance for Public Relations and Communication Management.   The new reports have been developed as part of the popular “PR...
February 25, 2015
A food, communication and sustainability conference will signal the start of this year’s Global Alliance annual meeting when public relations and communication professionals will in Milan for a series of events culminating in a visit to EXPO2015.   The GA’s 13th Annual...
February 25, 2015
Anne Gregory, Global Alliance Chair Just over a week ago I was at an event organised by Global Alliance member the UK Chartered Institute of Public Relations which celebrated the 10th anniversary of the award of a Royal Charter.   The Royal Charter is...
February 25, 2015
In April 2013, Atmosphere Communications launched Burger King (BK) into a competitive South African market. The brief was to create hype and drive demand for BK’s Whopper Burger. We faced a few challenges. Competitors were aware of the launch and planned to outspend us with advertising and...
February 24, 2015
Reputation Institute (RI), the research and advisory firm focused solely on corporate reputation, recently released a brief that explores the top drivers impacting the corporate reputation of consumer goods firms, highlighting the growing importance of enterprise-focused reputation...
February 24, 2015
Insights into the public relations profession in India and Pakistan are now available following the publication of two new Landscape studies from Global Alliance.     These newly published studies provide a thorough overview of the current state of the public relations industry in...
February 24, 2015
When it comes to reputation, there is little distinction between a real conflict and a perceived one Op-Ed by Daniel Tisch, APR, FCPRS   As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news...
February 12, 2015
Global Alliance Chair Anne Gregory has been presented with an Honorary Fellowship, one of the CIPR’s top awards. Anne received the award during the President’s Reception from current CIPR President, Sarah Pinch.   This year CIPR celebrates ten years of Chartered status and...
January 28, 2015
Anne Gregory, Global Alliance Chair I am writing this message on Holocaust Memorial Day. On this day, 70 years ago Auschwitz Concentration Camp was liberated and the full horror of what the Nazis did to Jews and other minorities such as the Roma and homosexual...
January 27, 2015
Highlights: Study finds companies struggle to communicate their CSR performance High CSR ratings correlate to strong recommendations   Reputation Institute (RI), a research and advisory firm focused solely on corporate reputation, recently released the top 100 global corporations...