Latest News

  Dear members, partners and friends of the Global Alliance for Public Relations and Communication Management,   2015 was a year...
    BOOK YOUR SPOT TODAY! Extra Early Bird rates end March 15 Registration is open for the 2016 World PR Forum – an...
November 2015 saw the first World Conference on Public Relations in Emerging Economies. The Public Relations Society of Kenya - a member of the...

Global Alliance Association Management Seminar Announced

March 31, 2010

 

Seminar deliverables - understand the relevance of what marketing partnerships and sponsoring means to your association

  • have an overview of the sponsorship market including its actors and driving forces
  • be aware of the limits and potential risks of marketing partnerships & sponsoring strategies
  • have understood to what extent these strategies are linked to the vision and the strategy of an association
  • know how to leverage and activate partnership and sponsoring strategies with communication
  • understand how marketing partnerships and sponsoring strategies can increase membership engagement through events

Read more HERE