Latest News

Anne Gregory, PhD, FCIPR and chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead) and details four Ps that...
Anne Gregory, Global Alliance Chair Since the World Public Relations Forum in Madrid in September where leadership in...
The Global Alliance is calling on public relations leaders from around the world to contribute their stories of leadership to build a resource that...
«  

May

  »
M T W T F S S
 
 
1
 
2
 
3
 
4
 
5
 
6
 
7
 
8
 
9
 
10
 
11
 
12
 
13
 
14
 
15
 
16
 
17
 
18
 
19
 
20
 
21
 
22
 
23
 
24
 
25
 
26
 
27
 
28
 
29
 
30
 
31
 
 
 
Add to calendar

PublicAffairsAsia Publishes First State of Industry Report

April 6, 2011

 

Nearly 80 per cent of respondents believe that revenue growth derived from Asian clients is set to rise - reflecting the ongoing "going global" drive by an increasing number of cash rich and acquisitive Asian enterprises.

More than three in four agency chiefs expect Asian clients to be more strategically important to their global business, with some 92 per cent of those surveyed saying the consultancy sector should step up investment in Asia's emerging markets.

Read more and download the full report at PubliAffairsAsia.