The recently completed Global Alliance multi-year research study of PR curriculum around the world found “striking commonalities” as well as complementary variations shaped by each country’s history, politics, economics and social values.
The global study began with an analysis of 218 institutional websites in 39 countries on five continents. Based on this analysis, the researchers undertook in-depth interviews with Public Relations educators in twenty of the countries.
Download the Towards a Global Curriculum report February 2008
Download the Public Relations Global Curriculum March 2009
For more information, visit http://media.prsa.org/article_display.cfm?article_id=1653
In 2012, the GA helped formulate curriculum standards for post graduate level contained in the Educating for complexity Report, a comprehensive review of graduate programs that will serve the profession, the academic institutions that confer graduate degrees in public relations, the students who are enrolled in master’s degree programs in public relations and the organizations that employ these graduates as practitioners or professors.