Research Partnerships

The Global Alliance is strengthening the bond between academia and the profession in the interest of expanding the body of knowledge, creating greater member value and adding partnerships. The GA currently has research partnerships with IE University (Spain), the Singapore Management University and the University of St. Gallen (Switzerland). Additional research partnerships with academic institutions are being sought.

Scholarships

The Global Alliance offers four scholarships for the Executive Master of Science in Communications Management (EMScom). Scholarships are available for applicants living and working outside of Switzerland.

EMScom is a part-time program designed for experienced communication professionals and takes place in Switzerland at USI Università della Svizzera italiana. The program cooperates with the UCLA Anderson School of Management and is held in conjunction with SMU Singapore Management University giving participants a unique opportunity to study side by side with Asian colleagues. EMScom’s professors are recognized experts at leading universities around the world. Sessions take place every other month and are easily combined with the demands of a career.

Campuses      USI (Lugano), Singapore Management University (Singapore), UCLA (Los Angeles)
Next cohort      March 2013 - November 2014 with 8 residentials
Age range        30-55 years
Degree             EMSc in Communications Management (60 ECTS)

The next edition of the Executive MScom program will be launched in March 2013.

With this initiative, the Global Alliance intends to strengthen the collaboration among international Public Relations and Communication professionals, constantly advancing day-to-day practice and developing academic networks.

Additional Initiatives

GA plans to build even stronger bonds between Public Relations education – on all levels – and the practice. Among proposed initiatives: an extension of the global curriculum research, cooperation with regional educational organizations and support for student groups.