The Global Alliance for Public Relations and Communication Management is the confederation of the world's major public relations and communication management associations and institutions, representing 160,000 practitioners and academics worldwide.
The Global Alliance for Public Relations and Communication Management supports new global research report 'The Next Level: The Business Value of Good Internal Communication' published by IC Kollectif. The study looks at internal communication through the lenses of business leaders, communication professionals and academia.
Several organizations have called for a new global code of ethics. Additionally, Richard Edelman called on associations to create a coalition to establish a PR Compact to address new demands on ethical standards for the PR industry.