News
There have been tremendous efforts underway the past five years to study the effectiveness of our diversity programs. DEI programs at the Page Society, IPR, the PR Council, PRSA, and most particularly, the Diversity Action Alliance (DAA), have sought to raise the number of diverse students entering the field. And, equally important, several efforts have been made to retain these young employees as they move into management roles.
Ethical communication is a way of communicating that is honest, fair, responsible, and respectful towards others. It involves being aware of the impact of your words and actions on others and taking steps to ensure that your communication is transparent, accurate, and appropriate. Ethical communication also involves being mindful of the power dynamics that may exist in a conversation and using language and communication techniques that are respectful and non-manipulative. Overall, the goal of ethical communication is to create trust and understanding between people, and to foster healthy, positive relationships.
As the Global Alliance enters its 23rd year of service to the international public relations and communication management profession, we extend an open invitation to all our member organizations to nominate senior leaders to represent their membership organization by becoming a nomination candidate for Global Alliance Executive Board.
Polarization in Ibero-America has grown by nearly 40% over the last five years, and every year more and more people engage in polarizing conversations on social media. Since the arrival of the pandemic, the level of involvement or engagement in polarizing conversations is growing at levels of 8% per year in Ibero-America and as much as 15% in the USA.
Drawing on Big Data and Artificial Intelligence techniques, LLYC’s and Más Democracia report, titled ‘The Hidden Drug. A Study on the Addictive Power of Polarizing Public Debate’, analyzes conversations over the past five years in Ibero-America and the United States, processing over 600 million social media posts, gleaned between September 1, 2017, and August 31, 2022.
The Vietnamese Public Relations Network (VNPR) hosted Global Alliance´s President & CEO, Justin Green, and Global Alliance´s CAO, Mateus Furlanetto in a series of activities in Ho Chi Minh City, Vietnam. VNPR became the first association in Vietnam to join Global Alliance and UEH University of Economics Ho Chi Minh City became the first university in the country to join Global Alliance.
Global Alliance´s President and CEO, Justin Green, Global Alliance´s Secretary, Fiona Cassidy, and Global Alliance´s Asia Pacific Regional Council chair, Jaffri Amin Osman, received the Honorary Masters Communications and Business Fellow from the LSPR Communications and Business Institute. Peter Mutie, was one of the recipients of the PRSK Warrior Award in 2022.
The Museum of Public Relations, NYC, USA, is thrilled to announce it has joined Global Alliance for Public Relations and Communication Management as both a member and strategic partner.
We’ve made this decision based on the Global Alliance’s excellent record and professionalism in supporting education, training, life development, and best practices in nations around the world. The profession of Public Relations is in a much better place today, thanks in large part to Global Alliance’s important work and leadership. The Museum is proud to become a partner and support Global Alliance’s work, on the occasion of its 30th anniversary.
s a follow-up to the 2022 Annual General Meeting of the CPRS Members, the Canadian Public Relations Society’s (CPRS) elected its 2022-23 National Board. The CPRS National President Vincent Power, APR, FCPRS assumed his priority to either re-establish or bring new services and support from CPRS National that matters to members and the profession
