2016 Global Alliance COMM PRIX Awards, 29-31 May, Toronto

How Public Relations and Communications Advance Relationships: COMM PRIX 2016

Any public relations and communications approach is only as valuable as the relationships it strengthens. And every organization relies on relationships with essential stakeholders.

That’s why, at the Global Alliance, we believe that strengthening relationships is the significant difference our profession makes. And, because of what our profession contributes, COMM PRIX 2016 celebrates the impact of public relations and communications on an organization’s relationships with essential stakeholders.

Among the 10 shortlisted of the 2016 COMM PRIX Awards, one SUPREME WINNER has been announced during the 2016 World Public Relations Forum on 31 May 2016 in Toronto.

Global Alliance announces 2016 COMM PRIX Awards WINNERS AND finalists

The Global Alliance for Public Relations and Communication Management (GA) is delighted to announce its winners and finalists for the 2016 COMM PRIX Awards in the category PR Programs as the 2016 COMM PRIX Awards winner in the category Academic Case Studies.

Given the high quality of entries this year, the Judges had a challenging task. When reviewing entries, the judges evaluated how the PR efforts strengthened the stakeholder relationships of the sponsoring organizations. The Judging Committee thanks all entrants for the time, effort, and energy that goes into an award entry and acknowledges the contributions of their PR approaches.

The supreme winner of COMM PRIX was announced at the CPRS - GA Awards Gala Dinner held during the World Public Relations Forum, 29-31 May, in Toronto.

PR PROGRAMS SUPREME WINNER

"AMBITION2015", Bayer Australia and New Zealand, Australia

“We’re really proud of the Ambition program at Bayer – it has made a truly positive impact on the culture and engagement levels in the company. To be recognised globally with such a prestigious award is really an honour. There was some very impressive competition and we’re delighted to be in such company.”

ACADEMIC CASE STUDIES WINNER

"SONY PICTURES ENTERTAINMENT, INC.: A CYBERSECURITY ATTACK FROM NORTH KOREA", UNIVERSITY OF NOTRE DAME

Featured

Dr. James O'Rourke

Dr. James S. O’Rourke, Teaching Professor of Management, Director of the Fanning Center for Business Communication

Meredith R. Alexander

University of Notre Dame MBA Class of 2016

Hometown: Houston, Texas

Kelly J. Chase

University of Notre Dame MBA Class of 2016

Hometown: Prior Lake, Minnesota

Ashley W. Chase

University of Notre Dame MBA Class of 2016

Hometown: Fairfax, Virginia

“The faculty and students of the University of Notre Dame Mendoza College of Business are grateful and honored to accept the Comm Prix Award for Academic Case-Writing 2016.

This is a wonderful recognition of the diligent, detailed, professional work that went into producing a case study about one of this century’s more infamous online hacks and existential threats to a business. These young case authors, of course, are the promise of tomorrow. They are the Corporate Communication leaders for the years and decades ahead. Our thanks to the Global Alliance for Public Relations and Communication Management for their support of higher education in this profession.”

2016 COMM PRIX AWARDS SHORTLISTED IN THE CATEGORY PR PROGRAMS

Featured

Heather Claycomb

The evolution and success of Buddy Day, HMC Communications/Child Matters, New Zealand

“Being a winner of the 2016 COMM PRIX Award is an amazing honour. It is humbling that HMC Communications, and our client Child Matters, have been recognised by our PR peers around the globe for developing a PR campaign that is recognised as international best-practice.”

Joanna Anstey

ETF 20th anniversary: Learn more, European Training Foundation, Italy

"Global recognition from peers and experts in the industry
confirms the value of strategic communication, especially
in a complex and specialist field like the ETF’s. Being a
COMM PRIX finalist, in the context of this year’s focus on
intercultural communication, highlights our success
working across 29 partner countries and as part of the
EU’s role as a global actor."

Dr. Vivien Chiong

NTU in the News, Nanyang Technological University, Singapore

"Comm Prix is positioned as the best of the best in the world, as all entries must have already won at a national or international level. We are therefore honoured to be recognized with NTU’s third Comm Prix Award, having won our first two honours in the inaugural year of the awards in 2013."

Dr. Chiong (front row, third) leads the NTU inhouse corporate communication team in media relations, social media, marketing communication and owned media.

Professor Vilma Luoma-aho

PR Theory Digested for Practitioners, ProCom – Finnish Association of Communication Professionals, Finland

“COMM PRIX awards are the highest form of global industry recognition. As such, the prizes shape the future of the industry. We are honoured to be recognized. We are certain that our work to bring research closer to PR-practice will pay off by shaping more professional And ethically aware practitioners as well as contribute to a more informed society where the profession And dialogue can be based on scientific knowledge, not opinions.”

David Boey Meng-Whye

Rail Transformation Journey, SMRT Corporation Ltd, Singapore

“We are honoured and humbled that our ongoing drive to inform, educate, update and engage Singapore commuters on SMRT Corporation’s Rail Transformation Journey has won international recognition in the Global Alliance COMM Prix Awards 2016. This ‘best of the best’ competition has enabled SMRT to benchmark its performance with the gold standard from the world’s best information management and public relations teams. We thank the Global Alliance’s international panel of judges for recognising our work with this prestigious award. The award will spur us to do even more for our metro users as we showcase how the multi-year multi-project rail transformation effort – the most complex engineering effort on our metro network – is moving in the right direction and will improve their journey once key upgrades and renewals are completed.”

Rodd Pahl

Strong Economic Choices for Queensland, Bluegrass Consulting in partnership with C|T Group, Burson Marsteller, QCCN & PPR, Australia

"The ’Strong Choices’ campaign undoubtedly widened and deepened the critical relationships between government, its key stakeholders and the wider Queensland community around a fundamental, complex and strategic issue for the state - how best to address the growing levels of public debt.

While the Queensland Government campaign was seen as groundbreaking within Australia and Asia for its innovation and effectiveness in how it engaged the state’s 4.5 million residents around the high levels of public debt, it is the global recognition by the COMM PRIX Awards that truly places the campaign at the highest levels of achievement within the communication profession in Australia. It is a well deserved tribute to a visionary, courageous client and the support delivered by a skilled and focussed team of specialists in communication, research and strategy. "

Jamie Wilkinson

#heartofgold Campaign for WA gold miners, Cannings Purple, Australia

“It’s a real honour to be named as a COMM PRIX award winner. Obviously, our focus and priority is always on doing the best job for our clients, but it’s hugely rewarding to be recognized by our peers for the work we do.”

Judith Sidi-Odhiambo, Head of Corporate and Regulatory Affairs

Social responsability campaign of the year, KCB

“As a banking group, we are delighted to emerge as finalists in this year’s Global Alliance COMM PRIX Awards 2016.
The nomination is a true reflection of our commitment to build a brand that connects with our customers and one that is geared towards transforming our brand as well as our communities.
We shall therefore continue with initiatives of that nature that we believe will go a long way in enhancing our brand image and reputation that is a key plank in supporting our growth story as a Pan-African baking institution”

Mikaila Hutchison

The TRESemmé 365 Project, Spark PR & Activate, New Zealand

"We were totally stoked to hear that the TRESemmé 365 Project is a finalist in the COMM PRIX. Locally, the campaign was a success because it genuinely engaged TRESemmé’s core audience, so it's great to see how this translated globally and is being celebrated on the world stage."

Andrew Owens, David Lawson, Kirsten Impey

Ambition2015, Bayer Australia and New Zealand, Australia

Kirsten Impey, Head of Communications for Bayer Australia and New Zealand. David Lawson, Talent and Organisational Development Manager Bayer Australia and New Zealand. Andrew Owens, Ambition2015 Project Manager.

“We’re really proud of the Ambition program at Bayer – it has made a truly positive impact on the culture and engagement levels in the company. To be recognised globally with such a prestigious award is really an honour. There was some very impressive competition and we’re delighted to be in such company”.

View Past Editions