#COMMSTRANSFORMATION - ABERJE (Brazil) and King’s Brazil Institute (UK) present a series of three webinars
ABERJE – Brazilian Association for Business Communication and King’s Brazil Institute (King´s College London) present a series of three webinars that will discuss essential global issues with strong impact to Brazil and the UK and for the relations between the two countries.
This partnership brings together ABERJE – Brazilian Association for Business Communication, with its mission of reinforcing the importance of communications and the role of communicators, and King’s Brazil Institute, with its expertise on Brazilian issues in the UK context.
These blended seminars will address issues that will impact Brazil and UK relations in 2021, such as:
1. Brazil – UK Commercial relations post-Brexit.
What are the key points to understand, endeavour and execute a near future relationship agenda between Brazil and the United Kingdom.
March 2021
2. Vaccines for Covid-19: actions and narratives
How companies, corporate and public communication may contribute to vaccines’ access and fighting misinformation.
April 2021
3. ESG: a new horizon to finance and business
What are the reputational, economic and communicational impacts in a new business paradigm that takes into account ESG (Environmental, Social and Governance) issues.
May 2021
“The series deals with highly-relevant topics, especially for communicators and liaisons who work today within an increasingly international context” said Paulo Nassar (photo), President of Aberje and Full Professor at ECA-USP.
“We thought it would be an excellent time to discuss the relationship: ours – Aberje and Brazil Institute – and the Brazil / United Kingdom relationship, taking into account the present challenges and the future.”
“Since we have an inevitable overdose of live online events, we developed a model in which the webinar participants would make their ideas available in videos. These would be available for a while so that those interested could watch according to their availability and convenience. At the same time, they could send questions and comments through the website, and finally, we would have a live online session with the participants, taking the questions and comments from the listeners” said Vinícius Mariano de Carvalho, Director of the King’s Brazil Institute.
You can find more information and watch the webinars here