Latin America opens new Global Alliance office

Latin America opens new Global Alliance office

 

The Global Alliance for Public Relations and Communication Management (Global Alliance) in partnership with the Brazilian Association for Business Communication (Aberje) announces the opening of a new office in São Paulo, Brazil, to provide liaison and communication support for the programs and activities in Latin America.

There are now five Global Alliance offices around the world, which include the head office in Lisbon, Portugal, and offices in Jakarta, Indonesia, serving the Asia Pacific region; Nairobi, Kenya serving the African Region and New York, USA serving the North American Region.

An office in Brazil will enhance the value and benefits the global association delivers to its thousands of members in the region. “In April 2019 I visited Brazil and Argentina for the Global Alliance AGM hosted by Aberje in São Paulo, Brazil. On that occasion, I was elected President of Global Alliance. Two years later I am delighted to announce the opening of the Latin America Office that will allow us strengthen our network across the region, working closer with our members,” said the President of Global Alliance and Hon. Life Fellow of Aberje, Justin Green. He expressed his gratitude to the Brazilian Association for Business Communication and in particular to Honourable Paulo Nassar and Sir. Hamilton dos Santos for their continued support and partnership, in providing these essential enhanced membership services. 

“The creation of a Global Alliance hub in Brazil, aims to intensify network actions based on the existing principles of the Regional Council for Latin America. These days, the Council’s actions are focused on sharing strategic information between PR and communications associations and strength the role of the professionals from different countries in the region. The new office reinforces this mission of connecting, support and gather associations around the world”, says Hamilton dos Santos, director general of Aberje.

 

About Global Alliance

The Global Alliance for Public Relations and Communication Management is a confederation of the world's major PR and communication management associations and institutions, representing over 300,000 practitioners and academics across 126 countries around the world. It is an international non-profit organization registered in Switzerland. The Global Alliance's mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest. For more information, please visit www.globalalliancepr.org .

 

About Aberje

Aberje is a non-profit, non-partisan professional and scientific organization. Its pillars are advocacy  (strengthening the role of Communication in companies and institutions), career building and recognition (training and development of professionals), and innovative content (producing and disseminating knowledge).

Founded in 1967, Aberje develops communications research, strategic studies, and publications. The association offers training courses and events, promotes exchanges of knowledge among members, and recognizes the best practices and professionals in the area.

Aberje’s reach goes beyond the Brazilian territory by taking part in the boards of international institutions such as Fundacom, Global Alliance for Public Relations and Communication Management, and the Arthur W. Page Society, positioning itself as a think tank for Brazilian Business Communication.

 

Latin America Regional Council 

Hamilton dos Santos (Aberje - Brazilian Association for Business Communications)

Emiliana Pomarico (Aberje’s School of Communications - Brazilian Association for Business Communications) - (Photo)

Francisco Aylwin Oyarzún (FOCCO - Chilean Corporate Communication Forum, Chile)

Gladys M. Díaz (ARPPR - Association of Public Relations Professionals of Puerto Rico, Puerto Rico)

Pedro Cadina (Vianews Communication, Brazil)

Silvina Seiguer (McDonald’s Latin America South Division, Argentina)

Tato Carbonaro (Ypê, Brazil)

 

Contact:

Hamilton dos Santos, Director of Latin America Regional Council of Global Alliance and Director General of Aberje – hamilton@aberje.com.br

Mateus Furlanetto, CAO – Chief Administrative Officer, Global Alliance  – cao@globalalliancepr.org